Entry strategies
TERA Consultants helps clients build development strategies, by identifying market segments or niches to implement entry strategies (defining a range of offers, tariffs, distribution network, partnerships, value added services …).
Examples of missions
- Business opportunities:
- Entry strategies onto municipal telecom network markets
- Launching an MVNO offer (for a large French firm)
- Launching a triple play (3P) or quadruple play (4P) offer in virtual ISP mode (internet service provider) (for a media group)
- Developing Internet connectivity via satellite and providing a worldwide service to households and businesses
- …
